Drive
The belief to begin.
Reflect on the confidence, motivation and sense of agency you bring to the entrepreneurial journey.
What helps you move forward when the outcome is uncertain?
The book by Wybrand Ganzevoort
The Metapreneurial
Mindset
Harnessing Drive, Desire and Diligence to Build a Purpose-Driven Enterprise
Develop the person behind the enterprise.
A business begins with an idea. Building it asks something more of the person behind it: the confidence to begin, the judgement to choose and the discipline to keep acting.
The Metapreneurial Mindset explores that human side of entrepreneurship through three connected capabilities: Drive, Desire and Diligence.
Explore the ideas in the book, then choose how you would like to put them into practice.
The starting point
What happens after
the first burst of enthusiasm?
Starting something new brings energy and possibility. Sustaining it means working through uncertainty, testing assumptions and finding a way forward when progress is uneven.
The book invites entrepreneurs to look at the beliefs, choices and everyday practices that shape how they respond. Its focus is the person who must think, decide, relate and act as the enterprise develops.
The framework
Drive. Desire. Diligence.
Three connected lenses for exploring how you turn intention into meaningful action.
Desire
The judgement to choose.
Consider the purpose and priorities that guide where you put your energy, and the value you want to create.
Which opportunities deserve your attention?
Diligence
The practice of acting.
Explore the habits, relationships and deliberate practices that support sustained effort and learning.
How do your intentions show up in what you do?
Who it is for
For people building
something that matters.
You may be starting a venture, developing an established business or helping others become more entrepreneurial.
- Entrepreneurs and business ownersReflect on how you think, choose and act while building your enterprise.
- Leaders working with change and innovationExplore the human capabilities behind turning possibilities into progress.
- Coaches and development practitionersUse the framework as a starting point for thoughtful development conversations.
About the author
Wybrand Ganzevoort
Author, executive coach and founder of Collective Value Creation. His work connects business strategy, leadership, entrepreneurial development and the human capabilities behind innovation.
Explore Wybrand’s workPut the thinking to work
Choose your next step.
The book offers a place to begin. Collective Value Creation supports the development that follows.
Read the book
Explore the framework and reflect on your own entrepreneurial journey.
View on AmazonExplore coaching
Discuss the priorities, decisions or development challenges you would like to work on.
Begin coaching discoveryDevelop your team
Discuss how the Metapreneurial Mindset can support learning and innovation in your organisation.
Discuss a workshopLooking for the assessment? The Metapreneurial Mindset system offers a separate route into assessment and reflection.
Explore the Mindset SystemA few questions
About the book and the next step.
Who wrote The Metapreneurial Mindset?
The book is by Wybrand Ganzevoort, founder of Collective Value Creation. Read about the author.
Where can I find the book?
View the existing Amazon listing for the formats and purchasing options available in your location.
Do I need to buy the book before enquiring about coaching?
No. You can use the coaching discovery form to tell us what you are exploring, whether or not you have read the book.
Is this the assessment login?
This is the public book page. The Metapreneurial Mindset application is a separate assessment and development environment.